Developers require tenant mix recommendations as part of feasibility studies. Shopping center owners and managers require tenant mix recommendations when leasing vacancies, remerchandising, or repositioning the shopping center. The Strategic Edge utilizes the latest industry data as well as our own proprietary data (built through fieldwork) to analyze current and planned tenant mix scenarios.



External / Market Considerations


  • Trade Area Expenditure Potential
  • Competitive Environment
  •  Demographic Trends
  • Lifestyle Characteristics


Internal / Tenant and Center Considerations


  • Tenant Mix: % Space by Retail Category
  • Performance: National / Regional Comparisons
  • Sales Trends
  • Occupancy Costs
  • Lease Expiration Dates


Consumer Research Findings

  •  Intercept Surveys
  •  Telephone Surveys
  •  Focus Groups







The Strategic Edge, Inc.
1899 Orchard Lake Road, Suite 105
Sylvan Lake, MI 48320
Phone: 248-322-5555
Fax: 248-322-5564
Email: TSE@thestrategicedge.com